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Cloud Champions: The Multiplier Network

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Why peer influence is more effective than top-down mandates

Section titled “Why peer influence is more effective than top-down mandates”

Research on organisational change consistently shows: people are more likely to change their behaviour when they see colleagues they respect successfully navigating the change — not when they receive top-down communication.

Cloud Champions are nominated technical and operational employees who serve as: the first point of contact for questions in their team; a feedback channel to the CCoE; and visible proof that people in the organisation are succeeding with cloud.

Champions are not a full-time job. 10–20 % of working time is sufficient for an effective Champion role.

What makes a good Champion:

  • Respected by peers (more important than technical depth)
  • Technically curious and willing to try new things
  • Strong communicator, willing to ask questions publicly
  • Does not put political motives first

What makes a poor Champion:

  • Was designated by their manager without their own interest
  • Is already at 120 % capacity
  • Is too deeply entrenched in old technology to welcome change

Important: Champions should not have deep cloud expertise at the time of nomination. They learn alongside their teams — and that is part of their credibility.

Step 1: Nomination round

  • CCoE asks each department and each IT team to nominate a Champion
  • Nomination by team lead or by self-nomination
  • CCoE conducts a short introductory conversation with each candidate

Step 2: Champion kick-off

  • Joint onboarding event for all Champions
  • What does the role mean? What is expected? What do you get in return?
  • Personal introduction of the CCoE team

Step 3: Champion enablement

  • Champions receive priority access to training (Track C preferred)
  • Monthly Champion network meeting (60 min, CCoE facilitates)
  • Direct Slack/Teams channel with CCoE for quick questions

Step 4: Activation

  • Champions run mini-trainings in their teams (2-hour awareness sessions)
  • Champions are first points of contact for cloud questions in the team
  • Champions report feedback and blockers to CCoE

The Champion role only works when it has a real benefit for the Champion:

The monthly Champion network meeting lasts 60 minutes and follows a fixed structure: 5 minutes news from the CCoE (what is new on the platform?), 10 minutes success story of the month (one Champion reports from their team), 15 minutes question from the community (what is occupying teams right now?), 15 minutes hands-on tip (CCoE demonstrates a concrete feature or tool), 10 minutes feedback round (what is landing well, what is not?), and 5 minutes next steps and actions.

This fixed structure is not an end in itself — it ensures every meeting delivers practical value and Champions return to their teams with something concrete.